Manappuram Finance lights up Diwali with ‘Spread Happiness’ Campaign.
Manappuram Finance, one of India's leading gold loan companies, has launched a new ad campaign titled “Spread happiness” for Diwali. The Campaign emphasizes the seamless and rapid access of securing loans through Manappuram Finance’s gold loan services, enabling customers to pledge gold and get funds instantly.
The campaign, aimed at increasing awareness and acceptance of gold loans among consumers across India, has been released on various social media platforms. The advertisement is available in eight languages, including Hindi, Tamil, Telugu, Malayalam, Assamese, Marathi, Kannada, and Odia.
Designed to highlight the simplicity of using the gold loan service, the Ad film begins in a rural government office and portrays the engaging story of a government employee who swiftly arranges finances for his daughter's education through Manappuram Gold Loan.